The 6 Numbers Every Dealer Should Check Monday Morning
You can't run a lot on gut and a month-end P&L. These are the six numbers that tell you — every week — whether you're making money or quietly leaking it.
The month-end P&L is too late
By the time the month closes and the numbers come back from accounting, the money's already gone. The aged unit already lost another three weeks of value. The slow-followed lead already bought somewhere else. A P&L tells you what happened. To actually run a lot, you need to see what's happening — weekly, not monthly.
Here are the six numbers worth a few minutes every Monday.
1. Days to turn
How fast your inventory sells, on average. The healthiest lots turn in about 30 days — an annual turn ratio near 12. Market-wide, used-vehicle days' supply has been sitting closer to 48. If your number is creeping up, your money is sitting still.
2. Your aging tail
Not the average — the worst of it. How many units are past 60, 75, 90 days? A handful of aged units quietly eats more gross than a slow sales week, and they're the easiest problem to ignore because they're not on fire.
3. Lead response time
How long a new online lead waits for a real first reply. Speed-to-lead is the single biggest predictor of whether an internet lead converts — and almost every dealer thinks they're faster than they actually are. Measure it; don't assume it.
4. Close rate by source
Internet leads close around 6%, phone leads near 14%, showroom ups around 25%. If you're not splitting close rate by where the lead came from, you can't tell which marketing dollars are working and which are just busy.
5. Front-end gross trend
Not just the number — the direction, and why. Is gross down because you sold fewer cars, or because each deal is thinner? Those are two completely different problems with two completely different fixes, and the average hides both.
6. Cost per sale by source
The number almost no dealer tracks. Cost per *lead* is easy. Cost per *sale*, what you actually paid in marketing for each car you sold by channel, is the one that tells you where to put your next dollar.
The point isn't the dashboard
It's catching the leak in week one instead of at month-end. Most of these numbers already exist somewhere in your systems — the problem is they live in different places and nobody pulls them together on a Monday.
That's exactly what Carvio is built to do: surface these as findings the moment they move, ranked by what they're costing you, so the weekly review takes minutes instead of a spreadsheet session. Book a demo and we'll show you yours.
How Carvio is different
- Built specifically for independent dealers, not adapted from franchise tools
- One system: inventory, leads, deals, pricing, messaging
- Month-to-month pricing, no long-term contracts
See the platform built for independent dealers
One system for your inventory, leads, deals, and every conversation.
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